Video & Sound Production | Project 2

 Video & Sound Production | Project 2

21/4/25 - 28/5/25 (Week 5 - Week 8)

Hu Yao Ping | 0376768

Bachelor of Design (Honours) in Creative Media | Taylor's University

Video & Sound Production

Project 2:

[Table of Contents]
1.Instruction
2.Project 2a
    Project 2b
3.Feedback
4.Reflection

[Instructions]

[Project]

Project 2(a):
Editing Exercise: Lalin Movie

For the first exercise in this project, we watched the Lalin Advertisement video and worked on editing a remake version using footage provided by our seniors. I began by downloading all the raw footage and importing the clips into Adobe Premiere Pro. Based on the submission requirements, I trimmed the total video duration to 35 seconds using the Ripple Edit tool, marking the in and out points with the "I" and "O" keys respectively.

During editing, I noticed that some clips had background noise, so I reduced the audio levels to improve clarity. I applied the Cross Dissolve transition between selected clips to create a smooth disappearing effect. To enhance the storytelling, I also added pop-up chat messages and applied the same transition at the end of each chat to simulate a fade-out effect.

In addition, I included notification sounds to match the appearance of the chat bubbles—using both Android and iPhone tones to differentiate the messages. Finally, I performed color correction on the entire video, adjusting brightness, contrast, and saturation to achieve a more cohesive and polished visual tone across all scenes.

Fig 1.1 Process


Final Outcome:


Fig 1.2 Final video


Project 2(b):Production Shoot – Pre-Production

For this video production project, our group collaborated to create a short film, with each member assigned specific roles. I took on the role of Camera Assistant, which played a crucial part in supporting the technical execution and ensuring smooth operations on set.

My primary responsibility was to assist the main cinematographer with camera setup, including positioning the camera, adjusting lenses, checking framing, and ensuring focus accuracy for each scene. I also played an important role in scene coordination—before every take, I clearly announced the scene and shot numbers (e.g., “Scene 2, Shot 5”), followed by calling out "Action" to officially start the filming. This helped keep the production workflow organized and allowed actors and crew to stay in sync during each shot.

Additionally, this task was vital for the post-production process. By properly marking each shot with accurate callouts, it made it easier for the editor to sort and identify the footage during video editing, reducing confusion and increasing efficiency.

Through this experience, I learned the importance of technical precision, clear communication, and timing in a production setting. The Camera Assistant’s role may seem behind-the-scenes, but it directly supports the rhythm, clarity, and quality of the entire shoot.

Here it is crew list:

Producer: Khansa
Director :Dafina Raya
Assist. D.   1: Jenny -
Assist. D.   2:Justin -
D.O.P :Jenny -
Assist. Camera: Hu yao ping
Lighting crew 1: Rachel
Lighting crew 2: Fang    
Art Director : wing
Location Sound: Lee Jong Yun
Boom Operator: Li Li zhen
Main actors :1. Gabriella
                          2. Emily
Extra : Justin -


Here is EEAAO Storyboard:

Fig 2.1  Storyboard


Next are the pictures of the shooting process. Generally speaking, everything went smoothly and many shots were shot in one take.

Fig 2.2 shooting process


Post-Production – Movie Trailer Editing:

After the shooting was completed, each team member was required to independently edit the footage to create a personalized movie trailer. I began by downloading all the raw footage and importing the clips into Adobe Premiere Pro. Using the Ripple Edit Tool, I trimmed out unnecessary parts to maintain a concise and engaging pace. I efficiently marked the in and out points of each clip using the “I” and “O” keys.
Some clips contained background audio that was unsuitable or distracting, so I muted those segments and replaced the original sound with high-quality audio recordings we had pre-recorded to ensure clarity and professionalism. To create smooth transitions between scenes, I applied Cross Dissolve effects, which enhanced the visual flow of the trailer.
I carefully selected background music that matched the rhythm and tone of the trailer to boost its emotional impact. The trailer concludes with a clean and clear display of the movie title and release date, effectively conveying the film’s essential information.

The final and most critical step was color correction. I adjusted the color grading for each clip individually according to its mood and narrative purpose:
  • Some scenes were given a cool tone to evoke feelings of isolation, tension, or detachment;
  • Warmer tones were applied to other scenes to convey warmth, intimacy, or nostalgia;
  • Certain segments were intentionally rendered in black and white to emphasize emotional conflict and add dramatic effect.
By selectively adjusting color temperature, contrast, saturation, and shadows/highlights, I ensured that each segment carried its own distinct emotional expression while maintaining overall coherence and flow throughout the trailer.

Fig 3.1 process

Fig 3.2 process


Final Outcome:


Fig 3.3 Final video

Fig 3.4 Final Submission

[Feedback]
Week 6 
(26/5/2025) 
This week, we completed the shooting phase of Project 2. I worked as the camera assistant, helping with setting up equipment, assisting the cinematographer, and calling out the scene and shot numbers before each take. This helped keep the production organized and efficient. I also participated in some scenes as a side character.

Week 7 (2/6/2025)
We moved on to the editing phase this week. I began editing my version of the movie trailer using Adobe Premiere Pro. I trimmed unnecessary parts using the ripple edit tool, replaced noisy audio with our clean voice recordings, and added transitions and music.

Week 8 (9/6/2025)
This week, I focused on finalizing my movie trailer and Lalin Movie . I applied color correction based on the tone of each scene—some clips were adjusted to cool tones, others to warm tones, and a few were rendered in black and white for dramatic emphasis. I also created the final scene with the movie title and release date.

[Reflection]

 Experience
Project 2 consisted of two key exercises:
The first task involved editing raw footage from a Lalin advertisement video filmed by our seniors. We were required to trim the clips into a 35-second sequence using Adobe Premiere Pro, enhance the visuals with transitions, add notification sound effects, and apply basic color grading to match the intended mood.
The second task was to shoot a short film in groups and independently edit a movie trailer using our own footage. During the production phase, I worked as a camera assistant, helping with camera setup, supporting the cinematographer, and calling out scene and shot numbers before each take. After filming, I independently edited my trailer—cutting the footage, replacing noisy audio with clean voice recordings, adding background music, designing the title and release date, and adjusting the color tone of each scene individually.

Observation
Through both tasks, I realized that editing is more than just a technical process—it’s a form of storytelling. In the Lalin video, every cut, sound effect, and visual transition needed to be precisely timed to convey a smooth and engaging rhythm.
For the movie trailer, it became clear that visual tone and pacing directly affect how the story is perceived. I observed that:
  • Cool tones convey suspense or isolation,
  • Warm tones bring out comfort or nostalgia,
  • Black and white effects intensify drama or conflict.
I also noticed that audio quality plays a huge role in the overall impact. Ambient noise from the original footage often distracted from the performance, which made replacing it with pre-recorded, clean voiceovers essential for a more professional result.

 Findings
Through this project, I gained several important insights and technical skills:
  • Editing Proficiency: I improved my ability to use Adobe Premiere Pro for multi-track editing, transitions, audio layering, and color correction.
  • Color Awareness: I learned how to apply different color grades based on the scene’s emotional tone rather than using a uniform style.
  • Understanding Workflow: I experienced the full production cycle—from planning and filming to editing and exporting—with attention to detail at each stage.
  • Team Collaboration: Working as a camera assistant strengthened my ability to collaborate under time pressure and communicate clearly on set.
  • Creative Growth: I learned to reflect on feedback, experiment with pacing and transitions, and fine-tune both visuals and audio to enhance cinematic quality.
Thank You

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